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Home Industry Convention

Building Africa’s Digital Broadcast Backbone: Key Focus At West Africa Broadcasters Convention

June 10, 2025
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As West Africa accelerates its transition to digital broadcasting, one critical enabler stands out: resilient and future-ready infrastructure. Regional broadcasters risk failing to deliver seamless, high-quality digital media experiences to increasingly connected audiences without strong foundational systems.

Across the continent, broadcasters are under growing pressure to meet rising content demands and evolving consumer habits while maintaining consistent service delivery across multiple platforms. Yet many continue to grapple with outdated transmission systems, unreliable power supply, limited broadband access in rural areas, and fragmented regulatory frameworks. These infrastructure gaps hinder innovation and restrict access to quality content, especially in underserved communities.

Broadcast infrastructure in West Africa faces several core challenges that hinder the region’s digital transformation. Chief among them is the limited investment in modern digital broadcasting systems, which leaves many broadcasters operating with outdated technology. Compounding this are widespread issues with internet connectivity, particularly in last-mile and rural areas where access remains unreliable or unavailable. Power instability further disrupts broadcast continuity, especially for smaller or remote stations lacking backup energy solutions. Additionally, the absence of harmonised policy frameworks across the region impedes cross-border collaboration, delays the deployment of new technologies, and discourages long-term infrastructure investment.

Reliable internet access and a stable power supply remain foundational to supporting digital services such as content streaming, digital radio, OTT platforms, and cloud-based production. However, these essentials are still not guaranteed in many parts of West Africa, placing a ceiling on growth and efficiency.

“Reliable infrastructure is the bedrock of digital broadcasting,” says Benjamin Pius, Publisher of Broadcast Media Africa. “The Broadcasters Convention – West Africa 2025 is where industry leaders come together to shape real solutions for sustainable digital transformation in West Africa.”

As the digital ecosystem continues to evolve, the Convention will provide a unique and timely platform to drive the partnerships, policy alignment, and investments needed to ensure the future of broadcasting in West Africa is connected and competitive.

The Broadcasting and Digital Media Convention—West Africa 2025 is scheduled for 6–7 August 2025 in Lagos, Nigeria. Convened by Broadcast Media Africa (BMA) in collaboration with the Broadcasting Organisations of Nigeria (BON), the event will explore practical strategies for building the infrastructure needed to power successful digital broadcast operations across the region.

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Benjamin Pius

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