• Latest
Canal+ Gets Approval To Buy Pay-TV Group OCS and Orange Studio

Safaricom And Partners Join Forces To Supercharge Ethiopia’s Digital Future

December 11, 2025
Strength In Numbers: Should African Broadcasters Bargain Collectively With Global Platforms And AI Companies?

Strength In Numbers: Should African Broadcasters Bargain Collectively With Global Platforms And AI Companies?

October 9, 2026
South Africa’s Pay-TV Market Faces Significant Decline

Cameroon’s Conflicting Broadcast Orders Raise Questions for Pay-TV Distributors

October 9, 2026
Charting Africa’s Audio Future – Resources From The 2024 Summit Now Accessible

Morocco’s SNRT Reveals Radio Audience Data As New Schedule Prioritises Local Reach

October 9, 2026

Egypt’s Maspero Launches AI Unit To Restore And Digitise Broadcast Archive

October 9, 2026
Rwandan Short Film ‘Remnants’ Will Debut On 15 October – Explores Memory, Loss And Generational Inheritance

Rwandan Short Film ‘Remnants’ Will Debut On 15 October – Explores Memory, Loss And Generational Inheritance

October 9, 2026
Niger-Algeria Fibre Link Strengthens Sahel Connectivity and Route Diversity

Niger-Algeria Fibre Link Strengthens Sahel Connectivity and Route Diversity

October 9, 2026
BMA Feature: Workers March Through Johannesburg On World Day For Decent Work

BMA Feature: Workers March Through Johannesburg On World Day For Decent Work

October 9, 2026
BMA Feature: Mali Invests $5.9M in Kati AI and Robotics Centre to Foster Local Tech Talent

BMA Feature: Mali Invests $5.9M in Kati AI and Robotics Centre to Foster Local Tech Talent

October 9, 2026
BMA Feature: Torrential Rains Trigger Severe Flooding Across Dakar

BMA Feature: Torrential Rains Trigger Severe Flooding Across Dakar

October 9, 2026
Emmys Move To Amazon Prime Video, Signalling New Challenge For Pay-TV Exclusivity

Emmys Move To Amazon Prime Video, Signalling New Challenge For Pay-TV Exclusivity

October 8, 2026

BMA Report Calls For A New Approach To Audience Measurement And Media Monetisation In Africa

October 8, 2026
Netflix Hands FIFA Women’s World Cup 2027 Host Production To IMG

Netflix Hands FIFA Women’s World Cup 2027 Host Production To IMG

October 8, 2026
Monday, October 12, 2026
Broadcast Media Africa
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
No Result
View All Result
BMA
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
BMA
Join BMA Network
No Result
View All Result
Home Mergers & Acquisition

Safaricom And Partners Join Forces To Supercharge Ethiopia’s Digital Future

December 11, 2025
Reading Time: 2 mins read
A A

In a bold move set to reshape Ethiopia’s digital landscape, Africa’s largest bank by assets, Standard Bank, has entered into a deal with Kenya’s telecom giant, Safaricom, to invest $138 million in Safaricom Telecommunications Ethiopia, commonly known as STEP. Sole arranger, lender, and advisor, Standard Bank is helping power the rollout of digital infrastructure and services across the country.

This partnership cements a recent spate of activity in the region: Vodacom Group announced plans to acquire an additional 20% stake in Safaricom for about US $2.10 billion, raising its stake to 55%. With Safaricom now reaching around 62 million customers, considerably more than the combined customer numbers of Vodacom operations in South Africa and Egypt, the regional stakes in digital leadership are very high.

Anthony Ndegwa, the Executive VP for Telecoms, Media & Technology at Stanbic Kenya, said: “We are proud to support Safaricom’s vision for digital transformation and inclusion in Ethiopia. This is a partnership about enabling innovations that meet local market needs.”

The social aspect was also brought out by Safaricom’s Chief Executive Officer, Peter Ndegwa, thus: “Innovation and strategic partnerships guide us. Our vision is to empower youth, entrepreneurs, and underserved communities to be fully included in Ethiopia’s digital economy and for them to realize shared prosperity by 2030. This partnership enables us to further that mission and digitally enable Africa at scale.”

Since its entry into the Ethiopian market in 2021, Safaricom has grown phenomenally. According to estimates by the World Bank, internet coverage widened from 15% to 19% of the population between 2020 and 2024, adding at least 4 million new users, as STEP now boasts a total of 10.1 million active customers in just 4 years of operations.

Taitu Wondwosen, the head of Standard Bank in Ethiopia, said: “We are committed to partnering with innovators to accelerate Africa’s infrastructure development. Expanding digital and financial inclusion unlocks opportunities for individuals, communities, and businesses to access affordable, relevant services, driving long-term economic growth.”

With finance, expertise, and strategy all aligned, Standard Bank and Safaricom position Ethiopia as the newest rising digital powerhouse within Africa’s rapidly developing tech ecosystem.

Share Tweet Post Email
Tags: BroadbandDigital InfrastructureNews & ReportsTelecommunications
Share209Tweet131
Previous Post

Channel 4 Taps Priya Dogra As New CEO, Signalling Bold Shift In U.K. Broadcasting

Next Post

Nigeria: Google Invests $2.1 Million To Accelerate AI Ambitions

Publisher
-
Benjamin Pius
Publisher
-
Benjamin Pius

 About us

Our goal is always to keep industry stakeholders abreast of opportunities in technology and service innovations that are and will shape Africa’s broadcasting and media industry via quality news, information, intelligence and insight .

 Contact us

+44 (0) 207 712 1526
info@broadcastingandmedia.com
BSP Communications Limited
Level 37, One Canada Square
Canary Wharf
London, E14 5AB, United Kingdom

No Result
View All Result
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy Policy.