Tag: Advertising

On 25th - 26th March 2025, East Africa's media and advertising professionals will converge at the Mövenpick Hotel & Residences Nairobi, Kenya, for the highly anticipated Content and Advertising Connect ...

The Viu video streaming service has announced a strategic partnership with Kagiso Media's Mediamark, designating it as its new sales partner in South Africa. With this collaboration, Mediamark will take ...

The planned Content and Advertising Connect Show - East Africa organisers, scheduled for the 25th and 26th March 2025 at the Movenpick Hotel & Residences in Nairobi, Kenya, have said ...

The dynamics between content and advertising are set to take centre stage at the Content And Advertising Connect Show - East Africa 2025. Scheduled to take place from 25th - ...

The East African media landscape is experiencing rapid transformation driven by technological advancements, shifts in audience behaviour, and increasing demand for locally relevant and globally competitive content. The Broadcast Content, ...

The inaugural Broadcast Content, Audiences, and Advertising Connect Show – East Africa 2025 is set to take place from the 25th to 26th of March 2025 in the vibrant city ...

In association with key industry partners, Broadcast Media Africa (BMA) announces the inaugural Broadcast Content, Audiences, and Advertising Connect Show 2025. The East African leg of the show will be ...

Industry measurement body WARC says global advertising spending will surpass US$1trn for the first time this year (to $1.08trn), up 10.7% in 2023. Further, 7.6% and 7.0% are forecast for ...

Nairobi, Kenya, is set to become the hub of media innovation and collaboration as the Broadcast Content, Audiences, and Advertising Connect Show takes centre stage from March 25th to 26th, ...

In a market shaped by diverse viewing preferences and unique regional dynamics, traditional advertising approaches are giving way to more tailored and dynamic formats, including addressable TV, dynamic ad insertion, ...