A new report by PricewaterhouseCoopers (PwC) has flagged Kenya's internet advertising market as the fastest-growing in the world. The PwC Africa Entertainment & Media Outlook 2025–2029 report released last week ...
At the Audience and Advertising Summit 2025, held on September 17, 2025, in Johannesburg, South Africa, a thought-provoking panel called on media buyers, advertisers, and investors to rethink how they ...
On 17 September 2025, participants at the Audience & Advertising Summit 2025 in Johannesburg, South Africa (organised by this platform) explored how best to “Take Advantage of the CTV/OTT Advertising ...
The second and final day of the Audiences & Advertising Summit – Africa 2025 closed on a forward-looking note, with conversations centring on consumer trust, innovation, and the evolving balance ...
The Audience & Advertising Summit 2025 officially opened today at Green Park, Johannesburg, with a powerful address from Nonku Mkhize, Executive: Editorial and Product Development, BMA, who underscored the need ...
Ms. Shoeshoe Qhu, CEO of the Media Development and Diversity Agency (MDDA), shared her perspectives ahead of the upcoming Audience and Advertising Summit, which will take place on September 16–17, ...
A recent survey conducted by Broadcast Media Africa, as part of the Broadcast Advertising - Audience Measurement & Monetisation Marketplace Survey 2025, highlights key trends shaping the industry among African ...
Ms. Lorraine Landon, Head of Advertising Products and Solutions at Google, shared her insights ahead of the upcoming Audience and Advertising Summit, taking place on September 16-17, 2025, at The ...
The audience measurement landscape in Africa is evolving rapidly, and broadcasters, advertisers, and media buyers are increasingly asking critical questions: Who is listening or watching? For how long? And how ...
As Africa's media landscape rapidly evolves, understanding multi-media metrics for audience measurement data has become a critical priority for broadcasters, advertisers, and media buyers across the continent. The shift from ...
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