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Nigeria: DBN Television Set For Rejuvenation As Tantalizers Plc Partners With Degue Broadcasting Network – Reports

July 4, 2025
Reading Time: 2 mins read
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In Nigeria, Tantalizers Plc has announced a significant partnership with Degue Broadcasting Network, the parent company of DBN Television, after signing a memorandum of understanding on June 25, 2025.

The collaboration aims to rejuvenate and restructure DBN Television, which has been dormant for a considerable time. According to the official statement, the alliance is set not only to revive DBN Television but also to introduce innovative concepts to Nigeria’s TV entertainment and broadcasting landscape.

Adam Nuru, Chairman of Tantalizers, expressed his excitement about the partnership, stating, “The revival of DBN Television will strengthen our footprint in the media sector and enable us to narrate African stories in a way that empowers our people.”

Echoing this sentiment, Osa Sonny Adun, Chairman of DBN, highlighted the transformative potential of the new channel that will arise from this collaboration, emphasizing that it will be supported by adequate capital and compelling content to reshape television in Africa.

This partnership is part of Tantalizers’ broader strategy to expand into the media industry following their acquisition of Tade Ogidan’s Grand Media in May 2025.

Since late 2024, Tantalizers Plc has actively pursued a strategy to diversify its operations beyond the food sector through multiple acquisitions and partnerships. These efforts include the acquisition of DanBethel Marine Services Limited in December 2024, which specializes in marine and fishing services, and a partnership with U.S.-based Quinn Fisheries and Harvester Fishing in March 2025 to acquire ten fishing trawlers as part of exploring opportunities in Nigeria’s blue economy.

This proactive approach was made possible after a N1 billion private equity investment in late 2024 from Messrs Food Specialties and Banklink Africa, who are now the majority shareholders. Such strategic moves have contributed to a positive market outlook during the first half of 2025.

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