According to organisers, the Content And Advertising Connect Show—East Africa 2025, which will take place from 25th to 26th March 2025 at the Movenpick Hotel & Residences Nairobi, Kenya, will showcase ready-to-go Content Slates from Broadcasters and Publishers to advertisers and brand owners.
This will provide industry stakeholders with an in-depth look at the latest and upcoming content, from locally produced drama series and documentary features to international co-productions and digital-first content strategies; the showcase will bring together some of the most compelling offerings to hit screens in the coming year.
Attendees can expect to hear content presentations from leading regional TV networks, OTT platforms, independent studios, and production companies about their latest projects. These presentations offer a unique opportunity to understand how storytelling, audience data, and advertising models evolve in response to technological advancements and consumer behaviour shifts.
Commenting on the event’s significance, Mr Benjamin Pius, CEO of Broadcast Media Africa, stated, “The Content Slate Showcase is an essential platform for industry players to discover fresh content and forge meaningful partnerships. As East Africa’s media landscape evolves, this showcase will offer invaluable insights into the next wave of programming that will engage audiences and drive the industry forward.”
The Content Slate Showcase will also be a strategic hub for advertisers and media buyers looking to align their brands with high-impact content. As East African audiences become increasingly discerning, brands recognise the power of content-driven marketing.
To find out more about this event, visit the event website here.
