According to the Interactive Advertising Bureau (IAB) South Africa’s Industry Measurement Dashboard, Jacaranda FM was recognised as the top radio station for online audiences in Gauteng and KwaZulu-Natal for the second quarter of 2024. The data revealed that Jacaranda FM attracted an impressive 5.64 million users to its website from April through June.
The station’s website offers a comprehensive online experience, allowing visitors to stream the station live and access a wide range of content, including news, sports updates, and entertainment news. Additionally, the site provides information on the station’s Good Morning Angels initiative, competitions, events, and award-winning audio-on-demand content.
Deirdre King, Managing Director at Jacaranda FM, expressed her excitement about the positive response from the online audience. She emphasised the station’s commitment to providing engaging and relevant content across all platforms. King stated that listeners are at the heart of everything they do and highlighted their dedication to continuously enhancing the audience’s experience.
Jacaranda FM’s strong online presence reflects its ongoing efforts to connect with its audience more meaningfully. The station ensures that listeners can access their favourite content anytime, anywhere. The station’s blend of music, news, and community-focused initiatives continues to resonate with a diverse and growing audience, both on-air and online.
