• Latest
The Future Of Cinema Content Is Changing In South Africa – Report

El Sett Lama’ Set For Egyptian Cinema Release On August 19

August 19, 2026
Broadcasters To Confront The Security Cost Of Moving Broadcast Operations Onto IP

Broadcasters To Confront The Security Cost Of Moving Broadcast Operations Onto IP

October 5, 2026

Regulator (ICASA) Withdraws OTT Inquiry Notice, But Regulatory Questions Remain

October 5, 2026
Cameroon Court Stays August CNC Sanctions, But Vision 4 Remains Off Air

Cameroon Court Stays August CNC Sanctions, But Vision 4 Remains Off Air

October 5, 2026

South Africa: Competition Commission Recommends Approval of MTN’s IHS Buyout

October 5, 2026
French Competition Regulator Opens Formal Case Against Canal+ Over Film Rights

French Competition Regulator Opens Formal Case Against Canal+ Over Film Rights

October 5, 2026
TV5MONDE Expands Global Reach Of Ivorian Drama ‘Castes, les amours interdites’

TV5MONDE Expands Global Reach Of Ivorian Drama ‘Castes, les amours interdites’

October 5, 2026
Lesotho And Vodacom Forge Partnership To Propel Digital Transformation

Africa’s Broadcasters Convention In Seychelles To Rethink Digital Transformation Strategy In The Age Of AI

October 2, 2026
Nigeria Upgrades Public Broadcasting Infrastructure As Government Accelerates Media Modernisation

BMA Launches Survey to Assess Africa’s Media Production Infrastructure Readiness

October 2, 2026
Burkina Faso: Tafouk TV Launches Official Programme Schedule For Alliance Of Sahel States

Tafouk TV’s Canal+ Distribution Puts Satellite Carriage And Content Partnerships Under Focus

October 2, 2026
African Children’s Animation Sector Has Talent And IP But Needs Capital And Distribution To Scale, BMA Survey Finds

beIN Licenses Arabic Animated Series Science Voyagers For MENA Children’s Channel

October 2, 2026

UK MPs Call For Full Government Funding Of BBC World Service In Charter Review

October 2, 2026
Angola Cables Records Unprecedented Increase In Network Traffic

Angola Cables Upgrades Transatlantic Network To 800Gbps, Strengthening Connectivity

October 2, 2026
Monday, October 5, 2026
Broadcast Media Africa
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
No Result
View All Result
BMA
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
BMA
Join BMA Network
No Result
View All Result
Home Cinema Content

El Sett Lama’ Set For Egyptian Cinema Release On August 19

August 19, 2026
Reading Time: 2 mins read
A A

Egyptian actress Youssra is returning to the big screen with El Sett Lama, a social comedy that will open in Egyptian cinemas on August 19 as part of the 2026 summer film season.

The film brings Youssra together with Dorra, Yasmin Raeis and a large ensemble cast in a story that explores women’s lives, family relationships and some of the social pressures they face.

Directed by Khaled Abu Ghareeb, El Sett Lama follows Dina El-Kurdi, played by Youssra, a media personality who runs a women’s empowerment centre called “Sawt El-Maraa”, or “Women’s Voice”.

Dina uses social media to launch “Veto”, a campaign that empowers women to speak up about problems affecting their families and relationships.

As the campaign gains attention, it brings together stories of women dealing with different personal and social struggles. The film uses comedy and everyday situations to explore issues including domestic and psychological violence, women’s rights and traditional views surrounding relationships.

Dorra plays Fatma, a woman in her 40s who grew up in an orphanage and dreams of having a family of her own. After marrying a selfish man, she finds herself facing domestic abuse and difficult circumstances. Dorra has previously described the role as one of the more challenging characters she has taken on.

Yasmin Raeis also has a central role alongside Youssra and Dorra, with the three actresses driving much of the film’s women-focused storyline.

The wider cast includes Maged El Masry, Mahmoud El-Bezzawy, Rania Mansour, Donia Samy, Entesar, Amr Abdel Galil and Mohamed Gomaa.

Kero Ayman Fawzy and Mohamed Badawy wrote the screenplay, based on a story by Mustafa Badawy, with Khaled Abu Ghareeb directing.

The recently released trailer gives viewers an idea of the film’s tone, mixing comedy with more serious social issues. It also introduces the “Veto” concept, giving women a way to reject situations and behaviours they find unacceptable. Television personalities, including Lamis El Hadidy and Seham Saleh, also appear in the promotional material.

El Sett Lama has been in development since 2025, with its release initially planned for an earlier date before being moved to the summer of 2026.

The film will now make its Egyptian theatrical debut on August 19, with releases also planned in other Arab markets.

For Youssra, the film marks another return to Egyptian cinema and adds to her long-running presence across both film and television. With its well-known cast, contemporary social themes and comedy-led approach, El Sett Lama is expected to be one of the Egyptian films competing for audiences during the summer box-office season.

Share Tweet Post Email
Tags: Egyptian CinemaFilm IndustryNews & ReportsTheatrical
Share203Tweet127
Previous Post

Tanzania’s 117 Million Telecom Subscriptions Reveal A Growing Digital Productivity Gap

Next Post

BMA Intelligence: Broadcasters Must Look To New Monetisation Models – Report

Publisher
-
Benjamin Pius
Publisher
-
Benjamin Pius

 About us

Our goal is always to keep industry stakeholders abreast of opportunities in technology and service innovations that are and will shape Africa’s broadcasting and media industry via quality news, information, intelligence and insight .

 Contact us

+44 (0) 207 712 1526
info@broadcastingandmedia.com
BSP Communications Limited
Level 37, One Canada Square
Canary Wharf
London, E14 5AB, United Kingdom

No Result
View All Result
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy Policy.