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Fauna Entertainment Sets Sights on The Middle East “Via YouTube Expansion”

July 21, 2024
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Fauna Entertainment, a leading force in kids’ media content, strategically announces the expansion of its unique and unparalleled YouTube Management services into the Arabic-speaking market. This move is a clear testament to Fauna’s commitment to grow and enhance the exposure of high-quality content and intellectual properties (IPs) across various platforms, thereby broadening its footprint in the Middle East.

Building on its highly successful partnerships with renowned YouTube channels in Turkey, such as LooLoo Kids, True and the Rainbow Kingdom, Kitoons/Cry Babies, and many others, Fauna is set to expand. These partnerships, which have seen significant growth and engagement, testify to Fauna’s expertise in managing, optimising, and growing YouTube channels, ensuring high engagement and viewer satisfaction.

Speaking about the comprehensive expansion plan, Emre AKSOY, CBO at Fauna Entertainment, said: “We are thrilled to extend our YouTube Management services to the Arabic-speaking market. The Middle East is a vibrant region with a rapidly growing digital audience. Our plan includes strategic partnerships, localised content creation, and audience engagement initiatives. We look forward to collaborating with new partners and bringing high-quality, engaging content to viewers in this region.”

Sama Mohseni and her team lead Fauna Entertainment’s expansion efforts in the Middle East. With a wealth of experience working with notable entities such as Vice Arabia, OSN, Bloomberg Arabic (Asharq News), Huawei Middle East, 21st Century Fox, and MOBY Group, Sama and her team bring invaluable expertise to Fauna, instilling confidence in our leadership.

Sama added, “I am excited to lead Fauna Entertainment’s expansion in the Middle East and drive the growth of our Arabic YouTube channels. Our team’s deep understanding of the region’s digital media landscape and Fauna’s proven success in YouTube channel management position us perfectly to deliver engaging, localised content that resonates with Arabic-speaking audiences.”

Fauna Entertainment’s YouTube Management services include content strategy, channel optimisation, audience development, and monetisation. By expanding these services into the Middle East, Fauna aims to support content creators and brands in reaching their target audiences more effectively, fostering stronger connections and driving growth.

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