Dr Shaibu Husseini, the Executive Director and CEO of the National Film and Video Censors Board (NFVCB), has emphasised the need for improved distribution frameworks in Nigeria’s film sector to enhance the global visibility of locally produced content.
During his keynote address at the opening ceremony of the 2026 Coal City Film Festival in Enugu, Husseini urged film festivals in Nigeria to transform from merely being networking events into effective marketplaces that enable filmmakers to secure distribution deals. He stressed the importance of attracting distributors, exhibitors, streaming platforms, and marketers to create genuine opportunities for filmmakers.
“Film festivals must serve as gateways for distribution, where filmmakers can leave not only with applause but also with real prospects,” Husseini stated.
Expressing his personal joy at holding the event in his birth state of Enugu, he praised the city’s vibrant cultural heritage and its significant contributions to Nigeria’s creative landscape. He recognised the dedication of festival organisers, particularly Festival Director Uche Agbo, commending their resilience in sustaining this important initiative. According to him, the Coal City Film Festival has become a pivotal cultural platform and a crucial cinematic event in Southeast Nigeria.
Discussing the festival’s theme, “Local Stories, Global Screens,” Husseini highlighted the critical role of authenticity in storytelling. He noted that films deeply rooted in local realities, languages, and cultural narratives often resonate more effectively with international audiences. He cited successful Nigerian films such as King of Boys by Kemi Adetiba, The Wedding Party by Mo Abudu, Anikulapo by Kunle Afolayan, Black Book by Editi Effiong, and Lionheart by Genevieve Nnaji, which have all garnered international acclaim on platforms like Netflix and at global film festivals.
While acknowledging the increase in film production in Nigeria, Husseini pointed out that distribution remains a significant obstacle for the industry. He observed that many high-quality films struggle to reach both local and international audiences due to restricted distribution channels.
Reassuring stakeholders of the NFVCB’s commitment to industry development, Husseini stated that the Board is determined to reposition itself as a collaborative partner by engaging with stakeholders, enhancing classification processes, and balancing creative freedom with social responsibility.
However, he expressed concern about the rising instances of non-compliance with regulatory frameworks, noting that some filmmakers are circumventing the Board by releasing unclassified films or operating without the required licenses. He reiterated that all films and video works must be submitted to the NFVCB for classification and registration before release on any platform, including digital services such as YouTube.
“This is a legal requirement, and the Board will take stringent action against those who fail to comply,” he warned, emphasising that regulation is crucial for safeguarding the industry, its audiences, and national values.
Looking ahead, Husseini assured stakeholders that the Board will continue to collaborate with filmmakers and festival organisers to cultivate a structured, sustainable, and globally competitive Nigerian film industry.
He concluded by praising the Coal City Film Festival organisers for their vision and contributions to Nigeria’s cultural economy, and encouraging filmmakers to continue sharing authentic stories that resonate globally.
