Liquid C2 has introduced Liquid G, an innovative distribution program powered by artificial intelligence (AI) and Google Cloud, designed to enhance cloud adoption in Africa.
The company highlighted that this initiative, delivered through Cloudmania, builds on its established partnership with Google Cloud and marks a vital advancement in deploying advanced cloud technologies across the continent.
Unlike conventional distributors, Liquid G focuses on AI-driven support to streamline resellers’ operations. It provides access to Google Cloud infrastructure, AI capabilities, and data analytics solutions that are increasingly sought after in the region.
Liquid C2 emphasised that this solution simplifies the reseller experience by offering a unified supplier with an integrated marketplace for service procurement and local currency billing.
According to the company, resellers can enhance customer relationships, expand their multi-cloud margins, and diversify their service offerings with reduced complexity.
By incorporating AI at every stage, from onboarding to product discovery, the program delivers a unique experience that meets the evolving needs of Africa’s digital businesses.
Oswald Jumira, CEO of Liquid C2, stated that Liquid G revolutionises how resellers interact with Google Cloud, making the process smoother.
He added, “Cloud adoption is rapidly growing in Africa, and resellers require solutions that are both accessible and intelligent. Liquid G redefines the reseller experience with Google Cloud, making it smarter, faster, and more beneficial.”
“Our mission is to empower local enterprises to leverage cloud innovations, positively influencing productivity and growth, so that more Africans can access the tools necessary to flourish in the digital economy.”
Simon Aldous, director of channel sales for the UK, Ireland, and Sub-Saharan Africa at Google Cloud, remarked: “This initiative marks a major advancement in making Google Cloud’s infrastructure, AI, and data analytics solutions more accessible for African businesses. Our enduring partnership with Liquid C2 continues to propel cloud adoption, and Liquid G’s emphasis on streamlining the reseller journey will undoubtedly enable local companies to innovate and succeed in the digital economy.”
