• Latest
Egypt: MAD World Acquires Thriller “The Settlement” For Global Distribution

Egypt: MAD World Acquires Thriller “The Settlement” For Global Distribution

January 27, 2025
BMA Webinar: Exploring Content Production And Distribution In The Age Of AI – Success Factors

BMA Webinar: Exploring Content Production And Distribution In The Age Of AI – Success Factors

June 11, 2026
Ghana: Multimedia Group Ltd Secures Broadcasting Rights for FIFA World Cup 2026

Ghana: Multimedia Group Ltd Secures Broadcasting Rights for FIFA World Cup 2026

June 11, 2026
UK’s Regulator Calls For Stricter Online Safety Measures To Combat Harmful Content And Protect Minors

Mozambique’s Legal Reforms For Protecting Minors In The Digital Age

June 11, 2026

Netflix Set To Dominate Global Streaming Landscape By 2031 Amidst Industry Consolidation – Report

June 11, 2026
Nollywood Film ‘Call of My Life’ Shatters Box Office Records, Becomes Highest-Grossing Film Of 2026

Nollywood Film ‘Call of My Life’ Shatters Box Office Records, Becomes Highest-Grossing Film Of 2026

June 11, 2026

African Archives Face Growing Risks As Experts Call For Urgent Preservation Action

June 10, 2026
Broadcasters Convention – West Africa 2026 To Explore How Cloud Technologies Are Transforming Broadcast Operations Across Africa

Broadcasters Convention – West Africa 2026 To Explore How Cloud Technologies Are Transforming Broadcast Operations Across Africa

June 10, 2026
NDPC And Meta Launch Landmark Data Protection Initiative In Nigeria

NDPC And Meta Launch Landmark Data Protection Initiative In Nigeria

June 10, 2026
Amazon Prime Video Poised To Dominate Sports Streaming Investments By 2026 – Report

Eurovision Sport Launches Free Streaming Platform To Revolutionise Sports Broadcasting

June 10, 2026
South Africa: Netflix Launches ScreenCraft Pathways Training Programme

South Africa: Netflix Launches ScreenCraft Pathways Training Programme

June 10, 2026
Announcement: Broadcasters Convention 2026 – West Africa Set To Convene In Accra – Ghana

Broadcasters Convention – West Africa 2026

June 10, 2026

BMA’s View: Nigeria’s Digital Switchover: The Good, The Bad And The Ugly

June 9, 2026
Thursday, June 11, 2026
Broadcast Media Africa
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
No Result
View All Result
BMA
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
BMA
Join BMA Network
No Result
View All Result
Home Content Distribution

Egypt: MAD World Acquires Thriller “The Settlement” For Global Distribution

January 27, 2025
Reading Time: 3 mins read
A A

MAD World, the film sales division of the pan-Arab independent studio MAD Solutions, has acquired the worldwide distribution rights for “The Settlement,” a working-class thriller by Egyptian director Mohamed Rashad that combines elements of family drama. The film is set to make its world debut at the prestigious Berlin International Film Festival from February 13 to 25, showcasing its work in the newly launched competition section, Perspectives.

This marks Rashad’s feature narrative debut, returning to Berlinale, where his project previously received funding from the Berlinale World Cinema Fund in 2022. Known for his acclaimed 2016 documentary, “Little Eagles,” which explored leftist activism in Egypt during the 1970s and his family’s involvement, Rashad’s new film promises to resonate with audiences.

“The Settlement” draws inspiration from true events, following two brothers—23-year-old rebellious Hossam and his 12-year-old sibling Maro—who navigate life in a marginalized neighbourhood of Alexandria. Following their father’s tragic death in a workplace incident, a local factory offers the brothers jobs as compensation, pressuring them to drop any legal claims. As they settle into their new roles, doubts arise regarding the circumstances of their father’s passing.

The film’s narrative is deeply personal for Rashad, rooted in his experiences within Alexandria’s industrial landscape, where his father spent over four decades working in textile factories. The story was further inspired by an account from a law school graduate whose father died in a construction accident and whose family faced coercion to waive their legal rights for employment. Through “The Settlement,” Rashad highlights various industries’ hazardous working conditions and exploitative practices.

The film features a cast of emerging talents, including Adham Shoukry, Ziad Islam, Hajar Omar, Mohamed Abdel Hady, and Emad Ghoneim. Mahmoud Lotfi handles the cinematography, while Heba Othman edits, known for her acclaimed work on the Sudanese film Goodbye Julia.

A collaborative production involving Egypt, France, Germany, Saudi Arabia, and Qatar, “The Settlement” is produced by Hala Lotfy of Hassala Films in Cairo, alongside co-producers Etienne de Ricaud from Caractères Productions in Paris, Kesmat Elsayed from Seera Films GmbH in Berlin, and ART in Jeddah.

Various notable international organizations have supported the film, including the IFFR’s Hubert Bals Fund, Doha Film Institute, Arab Fund for Arts and Culture, Red Sea Development Fund, Fonds Image de la Francophonie, and El Gouna Film Festival’s CineGouna Platform.

Rashad reflected on his five-year journey with “The Settlement,” expressing his pride in casting unknown actors and involving real workers in significant roles. He emphasized the importance of filming in authentic locations around Alexandria to capture the true essence of the industrial environment.

Producer Hala Lotfy shared insights about the film’s challenging yet rewarding production process, highlighting their commitment to authenticity in location shooting across Cairo and Alexandria.

French co-producer Etienne de Ricaud referred to his collaboration with Rashad as a blessing, citing the shared vision of human relationships and cinematic storytelling that united the team. Meanwhile, German co-producer Kesmat Elsayed described the endeavour as a profound labour of love during a difficult period for independent film production in Egypt, praising Lotfy’s resilience and dedication.

Together, they hope that “The Settlement,” through its compelling storytelling and cultural representation, can reach a global audience and shed light on important social issues.

Share Tweet Post Email
Tags: Content DistributionMAD WorldThe Settlement
Share200Tweet125
Previous Post

South Africa: Blue Label Telecoms Secures ICASA Approval For Cell C Licence Transfer

Next Post

South African Short Film ‘The Last Ranger’ Earns Academy Award Nomination for Best Live Action Short

Publisher
-
Benjamin Pius
Publisher
-
Benjamin Pius

 About us

Our goal is always to keep industry stakeholders abreast of opportunities in technology and service innovations that are and will shape Africa’s broadcasting and media industry via quality news, information, intelligence and insight .

 Contact us

+44 (0) 207 712 1526
info@broadcastingandmedia.com
BSP Communications Limited
Level 37, One Canada Square
Canary Wharf
London, E14 5AB, United Kingdom

No Result
View All Result
  • Home
  • News & Reports
  • Resources
  • Services
    • Promo: Spotlight Service
  • Events
  • Community
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy Policy.